... ethical line. I sometimes worry they can seriously damage a company s reputation. There are also other practices, such as: Fake purchase counters on websites Buying followers and likes Exploiting a brand s reputation Spreading misinformation Clicking on competitors Google ads to drain their budget And the list could go on. What do you consider dishonest marketing practices? Have you ever had personal experience with them? On the other hand, have you ever seen a marketing tactic and thought: That ... ... then people are visiting your account, which can potentially lead to increasing the number of followers (if the content on your page is good, of course). This sounds like a reasonable practice to me (even though it's robbery

... need to reach a break even. - How much revenue you want to get. That could help you shape the target of your commercial services. Comment from M nevver Ertun (@munevver_ertuncc): I like the way you framed it around general vs tailored value, that s a really clean way to think about it. For products, it often feels similar: free should help users understand the value, while paid should unlock outcomes they can t easily get on their own. The tricky ... ... dozens of high-quality one-off videos every year. But if you want a 25-hour course on some deeper subject (how to play piano, speak French, etc) this is a different medium entirely. It is hard to consume vs