Hola, it's your boy, Noah!
Quick story about me. I was employee #30 at Facebook and #4 at Mint. Today, I'm the Chief Sumo of Sumo Group (brands/products include AppSumo.com, Sumo.com, KingSumo, SendFox, and FAM). I also have a popular podcast on business, Noah Kagan Presents.
I'm all open to answer questions about business, marketing, and starting businesses. Shoot them questions!
P.S. My latest obsessions is launching next week FAM: https://producthunt.com/upcoming...
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Thank you for the opportunity Noah !
My Question : After how long / how much testing do you consider you should shut down a project to launch another one ?
@pavlos1944 I like to give myself a week. I know that sounds extreme but product-market-fit can ALWAYS be found it in a very short period of time.
Having constraints to gauge if you can get paying beta customers will help you figure out if you are creating something people ACTUALLY want.
Most people try to start things way out of their zone of knowledge which is why they then take 1 year or and lots of cash to build stuff that no one wants.
Leverage your network, your skillset and whatever you already have access to!
Make it easy on yourself :)
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@noahkagan Thanks for doing this I will be sure to check it out :)
Always nice to see awesome new products being built for a Canadian-based platform 😀🇨🇦
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Best advice for growing an email list from 0 to 1,000 in the next 8 weeks?
Topic is ecommerce marketing/copywriting.
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Lit'l boy Noah is strange as always (in a good way) ;)
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Hey, @noahkagan Thanks for hosting this AMA. have a question. Do you have some tips for gaining more organic traffic to a relatively new site - 1-year-old?
@ivaylo_durmonski Yea, put out great content with 50% of your time and 50% of your time you should be PROMOTING that content. It’s too lazy and easy to just do the first part.
What’s promoting?
1- Work backwards from WHERE your audience lives online or offline.
2- Share your content or the best parts of it all over the web
3- Comment and engage in other peoples sites to build relationships to work together in the future.
Hello Noah,
I've kept seeing AppSumo on Facebook, yet it has come across as spammy/scammy/low value. As a tech guy you keep seeing "Buy Microsoft Office for £20!" offers and various scams. AppSumo came along with significantly discounted deals, and it is only with this post I've gone "oh wow, very different to the first impression, could be something good."
How do you deal with "too good to be true" first impressions of your product/service and sceptical reactions?
@breffni_potter Ha! That’s actually been a real problem we’ve had. We used to do bundles that were literally valued at $2500 and selling at $50. Ultimately we just showed the 1 year value so people can process how amazing a deal it is. And reduced number of deals in the bundles to make it easier to grasp value.
@egafutura NO...I LOVE it. Plus with some Fernet and Coke. Call it a night 🐼
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@noahkagan Hi Noah, thanks for doing this AMA. I need to know - what should a start up in the management consulting industry do in order to acquire clients ? In other words, what would be an effective marketing strategy to acquire clients ? Thank You.
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