Has anyone had good success with Quora or Reddit Ads? What sort of results did you see?

I recently ran Reddit ads for a client in the technological research industry. There's not a lot of information out there regarding this platform but I managed to scrape up a general idea of how the campaign would go: CPC - $0.45 CTR - 0.22% We ran the ads for close to a month, and here were the final results: SPEND - $178.94 IMPRESSIONS - 202,869 CLICKS - 505 CTR - 0.22% CPC - $0.35 CONVERSIONS - 12 COST PER CONVERSION - $14.91 The results were acceptable, and relatively on par with my predictions. Right now its best used as an experimental niche channel in your media mix.

I read an article on IndieHackers recently that mentioned for newsletter promotion, it worked super well! Here's my source: https://www.indiehackers.com/pro... I have yet to give them a try, but I'll be making an effort soon.

Think it entirely depends on your market/audience. What are you selling?

The results are not as expected ... If you want to profit from ads, you have to work for me more than one site and you even get a satisfactory profit ... But on the whole it is better than others ... My advice is that if you will work on your own then I do not advise you to do so .... Make some referrals at any site you work with ... This will increase your rate of profit .... I wish you good luck

I tried Reddit ads. I didn’t expected anything crazy happening but it did get me 19k impressions 52 clicks 11 free tier signups in $5😬. I guess it mostly depends on what are you selling to them.

We used Quora and Reddit for our 2019 SaaS Conference (https://appealie.com/saas-confer...) and overall I would say they are *worthwhile* channels. Pros: - targeting (especially on Quora), - good click through rates (so you get enough click volume for time setting up campaigns) - reasonable CPC on each Cons: - not enough impression volume on Reddit, average targeting (ended up having to use broader subreddits like r/entrepreneur than we would have liked to get volume) - yet another channel to manage, each with own requirements (slightly different pixel dimensions for ads, etc)

Hi Dan, You can try your promoted ads text in the form of asking questions by referring to the benefit you offer. I mean like "Still wasting bunch of time..?" If you consider ads in Reddit, just make sure that whether you are able to target the certain subreddits you'd like to target. Cuz in my experience some subreddits are available to larger advertisers and you cannot target them. Cheers!

Thanks for asking this q-- I have been curious how effective quora adds would be!!!

I've never had even the slightest result with reddit ads. I've probably spend about $2800 over the course of a few months and absolutely no results. Their reporting was atrocious too. Granted, that was about 2 years ago so it might be changed by now but be wary.

@alex_panchuk I thought you might have something to add to the discussion :)