Q

Best advice for promoting your product (Pre launch) ?

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Hey folks! What are your best advices to promote your product during your pre launch period ?
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Yunxi Chang

Pre-launch hype = momentum. Here’s how to build it:


🚀 Build in Public – Share progress, wins & fails on Twitter/LinkedIn.

📧 Waitlist Magic – Exclusive early access = FOMO.

👥 Community First – Engage in relevant groups (Reddit, Discord, IndieHackers).

🎥 Tease with Content – Short videos, sneak peeks, behind-the-scenes.

🤝 Collab & Cross-Promote – Partner with influencers & early adopters.

💬 Talk to Users – Feedback loops = better product & organic buzz.


Launch is a moment. Pre-launch is the movement. 🚀

Anup Nagdeve

I just created a Valentine's Game that you can remix and modify to personalize it on Framer. It's live on PD and would love to get some reactions on it!

Here's the link: https://www.producthunt.com/posts/valentine-s-day-quick-game-template?utm_source=other&utm_medium=social

Vishal

Build an audience early! Share useful content, engage in discussions, and get feedback before launch. A waitlist also helps create buzz.

We’re in pre-launch too! Would love your thoughts—just visit my page and click ‘Try Helix for FREE’!

Kelvin H.

You want to think about the "story arc." Get people excited about the problem, tease product sneak peeks so people feel like they’re watching something big unfold, and let them chime in with the resolution (your solution) so they feel invested. Good luck!

Hussein

Wow, so many great insights in this thread! Honestly, there’s so much valuable advice here that it’d be impossible to thank everyone individually. Appreciate all the wisdom shared—this is the kind of knowledge you don’t get from generic “growth hacks.”


I’m definitely taking notes. If anyone has a personal "I wish I knew this before launching" lesson, I’d love to hear it!

Herman Chan

One practical pre-launch thing that tends to help more than more posting: make your landing page carry one proof signal above the fold before the CTA (waitlist count, concrete result, or a testimonial from a design partner). It gives all your outreach somewhere credible to land.

If useful, I can sketch a simple above-the-fold structure for that.