How did you land your first customers?

I think you can start by reaching out for feedback first and start nurturing them. Check out https://www.producthunt.com/post..., the platform can help you connect with potential users fast.

My first client was driven from email marketing.

If you don't have a big influence on social media, it would be a little bit difficult to get customers without using paid advertisements. my team and I often pay some people who have good enough at the field that our business running on. Let's say your sass is helping people to build their website and selling goods, find someone who has expertise in that kind of thing and also has big followers and influences on social media.

Personal rapports, contacts, past clients, and sometimes even random LinkedIn post was able to fetch initial customer

hi @dmitry_kalinchenko just following up on this how is your app going what did you do to land new customers? We are in a similar position for our app WAAPIS. Would also appreciate if you can provide some feedback on it. https://www.producthunt.com/prod...

Hey @dmitry_kalinchenko! To gather feedback during the beta phase, we contacted potential users through our personal networks. We offered these prospects a free plan as a way to gather insights and improve our product. After pivoting our strategy, we scheduled 15-minute meetings with these early users and granted them lifetime access to most features, instead of requiring payment.

Believe it or not, email marketing!

Creating relevant content for potential customers (the ideal profile). Even if you don't get leads initially, you are building your brand reputation and helping to acquire and retain customers. Then, launch campaigns on LinkedIn and cold calling to follow up. Very fast follow-up. As soon as someone shows interest and you realize you are the fit, go for it.

Organically. I wouldn't recommend paid acquisition in onboarding the first 10-50 customers.

Narrow down your positioning to a specific user segment. Network in groups where your target customers are. Build and share your journey in public.