How do you come up with ideas for new features (products)?

Look at your competitors and see what they are offering. Would your target market benefit from those features? If so, design a specific flow that your target market will love. I would start there and then move on to more cutting edge features

It is kind of easy. For new features of existing projects - talk to your existing customers or, at least, listen to their support requests. For new product ideas - just keeps your eyes open. Any inconvenience or a feature in another product that doesn't work as expected or missing is an opportunity for a new project. An example, I got tired of just uploading all my travel pics to Google photos because it gives you no way to display the trip on the map, add comments to individual photos or days etc. So I decided to build my own https://pictur.app/. I know that this product will make at least one person happy, me.

I usually listen to the complaints from users from our competitive products

For this, I analyze my own painpoints and experiences and write down areas of frustration in a journal. Then I look at searches (e.g. Google, YouTube) that relate to what I'm feeling in order to check if others are having a similar experience. Basically, I try to identify and validate painpoints and then those become products.

Hello Sveta, Completely understand user behaviour. What EXACTLY are people using your product to do and where do you want to take them? build features around this.

For me, coming up with new ideas for features or products typically involves a combination of research, brainstorming, and experimentation. I start by researching the market and identifying customer needs and pain points, as well as any gaps or opportunities that may exist. I then use brainstorming sessions, either alone or with a team, to generate a wide range of potential ideas and solutions. Finally, I try to prototype and test these ideas to see which ones have the most potential, and iterate and refine them until I arrive at a final product concept. This process is not always linear, and often involves a lot of trial and error, but it helps me to generate creative and innovative ideas that address real customer needs.

It's important to have a variety of ideas when it comes to coming up with new features for products. This way, you will be able to cater to a wider range of customers and remain competitive in the marketplace. One way that you can generate ideas is by brainstorming with your team or clients. Additionally, Everyday Health offers several tips on how to come up with new product ideas, such as breaking down an existing product into its component parts or researching trends in your industry. Once you have some good concepts brewing, take them further by developing prototypes and testing them out in the market. If everything goes well, move forward and finalize production plans before launch day!

Have friends over a hot cup of tea and just start discussing ideas. We tend to start focusing on the more promissing ones quite quickly

By listening to complaints of customers

Fortunately, they just arrive on their own, all too often and with great frequency. It's a blessing and a curse. Staying focused, 1 at a time is more important, currently.