How do you spot the difference between feature churn and workflow fatigue?

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Early on, I measured success by daily signups. But once we monetized, watching paid users cancel hit totally differently.

The hardest part was realizing that adding quick features to our backlog won't fix most of these cancellations. People aren't leaving because a feature is missing they're leaving because the product isn't smoothly inti their existing habits.

For founders managing paid tiers: how do you adjust your roadmap to fix fundamental workflow friction?

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The drop-off looked like feature churn until the patch was reverted and the test suite still passed. The test had been asserting an exit code from an empty state all along, passing because users gave up three steps before reaching the feature.