How many pricing tiers do you really need on your landing page before users get confused?

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Our site was getting good traffic, but sales weren't moving because our four-tier pricing structure gave buyers too much to think about.

We simplified the entire page by keeping just one core plan alongside a custom enterprise option. Streamlining the choices made it way easier for visitors to decide, and signups picked up right away.

Have you ever simplified a complicated pricing table, and did fewer choices lead to more sales for your product?

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