After 2 years, we pivoted 3 times and it looks like we will pivot 1 more time.
I think pivots are essential for startups to survive.
What is your story? How many times did you pivot with your startups?
P.S. Our product: https://www.bumpy.app
My first business, we pivoted 2xs. It was exhausting and draining, but also always motivating once we acknowledged that we need to make a change. Deciding when to stay the course and when to pivot is hard... looking back I'm not sure whether we got it right.
I'd say, more than thrice.
My first startup was a Print on Demand shop which failed miserably. After that kept digging into Digital Marketing and other relevant fields.
I recently niched down into Content Writing and started learning No-Code to build my own MVP.
And I build Notion Templates as a Side Hustle. So yes, I did pivot a lot of times in the past 1 year since I learned about making money online.
Report
5 or 6 times by now.
finclout started out as a social aggregator with decision engine and machine learning for stocks during the meme-stock craze.
After partering with Bitclout in March 21 we moved these aggregator functions into hyperfocus.ai, added a crypto-based monetization model, and focused on user-generated content for investing with additional tools in a B2C model. However, Reddit, Twitter, and Stocktwits are really expensive to get users interested in such a product.
Main reason was that the differentiators weren't strong enough, we have now after many many many discussions reached a stage where the product has a SaaS B2B business model. We have daily returning users that use finclout to get content cues and insights for their work.
https://app.finclout.io/signup
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