I'm Daniel. I made $404,473 selling an ebook and a video course on the internet. AMA 👇

@richardfliu You have to find a way to make people know about you. Most people will be buying your product because it's you behind it. *You* are part of the product. Now, how do you make people know about you? It's all about going where people already hang out, and helping them. Build a name for yourself in communities where there's already thousands of people online every day. Answer everything you can for free. Then, once you start feeling you can't keep up with the questions, it's time to consider packaging everything you know into an info product. This approach solves two problems: What to make the info product about, and who to promote it to. Of course, I'm sure there are many other ways, but this is the one that worked for me (and for many others).

@mike_seekwell A lot. I attribute almost all my income to it. Let's say that if you offered me $500K to shut it down, I wouldn't take it.

@mike_seekwell @dvassallo Heaps of Twitter followers. Some are afraid to rely on social media with the changing algorithms and much rather have a emailing list under their control. Any views?

@vijaykrishna_ravichandran I would highly recommend building an audience, but it's not the only way to do it. What's important is that you have a strategy: How will you get people to the top of the funnel? Is it going to be via paid ads, search engine results, content marketing, podcast mentions, word of mouth, etc. How can you get, say, 250 people to see your product page every day? What you choose depends a lot on your product, strengths, budget, spare time, etc.

@v1jay Thank you Vijay! — I have no objections around 'trading time for money', as long as: 1) it's somewhat leveraged (high hourly rate); 2) I have control over how much time I dedicate to it (and I can stop when I want); 3) It's something I enjoy doing. I think the woodworking business has the potential to be that. In an ideal world, I'll dedicate maybe a couple of hours a day to it, make a decent side-income ($3K+/mo), keep practicing my woodworking craft, and leverage my audience (so I don't have to compete with thousands of makers on etsy). I'm also curious to get first-hand experience with a physical product business. Maybe this eventually evolves to something else... who knows? It's just a small bet :)

@thelocker_room Thanks you!

@annglish Thank you. My most successful product is a 1.5 hour video course on building a Twitter audience. It made $240K in sales since Apr 2020: https://dvassallo.gumroad.com/l/... My second product by revenue is a short technical ebook about AWS. It made $135K in sales since Dec 2019, which I split 50/50 with a co-author: https://dvassallo.gumroad.com/l/... I also have a small membership info product which has about $2.5K MRR and $32K in total sales, where I publish my detailed financial results every month and interact with members who are interested in the behind the scenes of my business: https://dvassallo.gumroad.com/l/... The platform I leverage is my Twitter account :)

@vdemedes I think it's good to have a separate personal email list from a product-specific one. You can be more aggressive with product updates on the product-specific list since you know people signed up for that. On the personal email list you have to be more careful to make sure you're giving something to your audience with every email, and not just promoting your products.

@alexis_llontop Thank you! I made my first info product (the ebook about AWS) with a co-author, so we split the work (and earnings) 50/50. The other info products have been just myself. For my SaaS product, I hired a part-time employee for a while, mostly because I was extremely impatient to get it done :)

@dvassallo thank for your answer, it will be very helpful. Best wishes!

@daria_kalinovskaya I only had some success from reddit ads, and it was only temporary. I made $17K from an $11K spent on reddit ads when promoting my AWS book. I briefly tried other ad platforms but had no luck and I gave up quickly. I think there's more potential in ads if I had the time to experiment, but so far I've preferred spending my energy elsewhere.

@dvassallo Thanks for your insight! :)

@nickvitucci That's the only concrete thing on the roadmap. I hope to start selling those next week or the week after. Longer time, I' thinking of creating another course, focused on 'fending for yourself'. Still very nebulous, but I think I have a good content plan. We'll see :)