Rohan Chaubey

Product Hunt discontinued coming soon / teaser pages. Did they work for you?

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I noticed that Product Hunt discontinued the teaser / coming soon section this week, and I’m curious if it did help you build genuine traction? 

My take (from hunting PH launches):

I usually recommended finalizing launch assets before publishing/scheduling on PH rather than relying on teasers. A few reasons why: 

  • PH moderators have mentioned teaser traction isn’t considered when deciding which products get featured. 

  • Even if 1,000+ people hit “Notify Me,” you’ll still want to nudge your friends / community on the launch day.

  • The teaser page is slightly useful to onboard friends/colleagues new to PH, but beyond that its value is limited.

  • A big risk: Teasers required scheduling first, so teams often upload assets piecemeal. PH mods can review early, and incomplete pages hurt your chances of being featured.

  • The teaser post doesn’t allow links, so your landing or waitlist page isn’t accessible to the community.

  • Many makers share both their teaser and launch post, creating two “asks” without offering much value in return. 

  • There was no way to access the list of users who clicked "Notify me" button for your launch. 

In short, my pov is, PH is super fun with or without the coming soon section. 

That’s my perspective, but I’d love to hear from the community here :)

P.S. BTW, two launches I found interesting on leaderboard today:

  1. Trace: Workflow Automations for the Human-AI Workforce

  2. Qoder: Qoder is an agentic IDE for real software development

  3. Vercel: The shadcn/ui component library for building AI-native apps

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Alesia Cherniavskaia
This is a really helpful perspective, thanks for sharing. For those of us who haven't launched yet: what's the new baseline for prep? What should we focus on instead? 1. Building an email list on our own site? 2. Pre-writing social posts? 3. Something else? Looking for the most effective basics.
Arthur Winston

Wow, I haven't noticed this change. But like u said, PH is still a good platform for product launching.

Leah l

Really helpful and totally agree! I think it's more fun and more surprising without the "coming soon" section.