💡 What problem did you originally set out to solve with your product?
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I’ve seen a lot of makers (myself included) start building with one idea, then pivot completely after talking to users.
I launched Waivify — a simple digital waiver tool — because I noticed yoga instructors and personal trainers still using paper or clunky PDFs for liability waivers. It started as a weekend build. Now it’s used by solo business owners to simplify their client onboarding.
But along the way, I realized I wasn’t just solving waivers — I was helping service pros feel more legit and reduce admin anxiety.
So I’m curious:
👉 What problem did you set out to solve — and did it end up being the real problem your users cared about?
Drop your answers 👇 I’ll read and reply to every one.
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The first spark came from watching someone I care about who lives with a disability struggle to do basic things online that the rest of us take for granted. When I looked deeper, I saw most businesses (especially SMBs) weren’t being exclusive on purpose; they just didn’t know what to do, and now the legal risks are rising fast. We built Equally AI to make accessibility doable, even for non-experts, so teams can fix issues, avoid compliance issues, and build more inclusive digital products.
@a11yexpert This hits home. Most teams want to be inclusive—they just don't know where to start or worry it's too complex or expensive. Love that you're making accessibility approachable instead of overwhelming. Huge step in the right direction
@dustinheaps Thanks very much! It's super important we get the word out there as much as possible
We originally set out to solve a pretty simple problem: how can small teams automate repetitive business tasks without writing code or stitching together five different tools? That was the seed behind Growstack.
But as we talked to users, we realized the real pain wasn’t just the manual work — it was the decision fatigue that came with it. People weren’t just looking for automation; they wanted clarity, confidence, and time back to focus on higher-value work.
So Growstack evolved — from task automation into a full AI workflow layer that acts like a smart assistant across operations. The core problem stayed the same, but the why became a lot more human.
Initially, I built my tool to save time for creators managing repetitive tasks. But users kept mentioning how it gave them peace of mind — turns out, reducing mental load was the real win.
@shatoolshub That’s such a great insight — sometimes the biggest value isn’t just saving time, but clearing headspace. Love that your tool evolved into something that supports peace of mind too.