Hey PH!
We're offering a freemium service in B2B (https://axolo.co, we help tech teams working on Github and Slack reduce code review time). Most of our features are included in our free plan and we started last week our premium plan for companies looking for more customization.
Right now, my main question for our upcoming features is to decide whether each feature should be in the free or the premium plan. Do you have any advice?
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Great idea
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I would say maybe try a tier or rate limit approach that way if people actually need the service they can use it first and if past the limit that means they actually need it
This is a good product. I believe once a product offers a unique value, once users need it they won't mind parting with their money.
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This looks promising. Let me explore
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Based on the subscription based models I've been seeing, some are unfair, others are too inclusive.
You don't want to give away too many free features, but at the same time you want to give your users an immersive freemium-based experience.
What I would advise is, keep the basics free for a limited number of repos / team members, and keep all sorts of automation and extended collaboration for a paid version. Could be on a member/month fee as well.
I think the balance of freemium is to to balance making sure the product is useful but make it obvious how much more useful it is when you start paying. As other commenters have said though, deliver value first before finessing the paywall line. I would probably raise prices before moving that boundary. Paying customers are probably less sensitive to a price increase than free customers are to finding a key feature that makes it useful for them is behind a paywall
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Iteration is a process done to refine things. If I were to iterate on the business model, I would make an MVP and reach out to some of my friends who also might be prospective clients or fit into the target audience category and ask them for their feedback. I suppose even with a solid B-Plan in theory, the real iteration lies in customer feedback.
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