I am learning on my own. Mostly looking at others. This one question I have for a long time. What you all doing once you have your MVP up and running? Share anything
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Same here with www.tiramisuapp.com. We finished the MVP but we already started discussions with partners and small communities for testing. Hopefully we'll officially launch in the next weeks or couple of months :)
In 99% of the cases churn will be the biggest factor to solve once you have a relatively stable and desirable product. This is probably the trickiest challenge of them all.
@carlo_thissen i churn should only be focus once you have build some mrr not to start with in starting focusing on to many thing becomes focusing on nothing
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if you have an MVP already then the next step is to spend 50% of time building out product (updates, iterations etc) and the other 50% on distribution.
You can't validate anything until the it's been put in front of customers. There is a four step process also known as 'customer development':
1. Customer discovery: problem-solution fit (does your product solve the problem), build the MVP (you've done that), decide your channels (19 ideas below)
2. Customer validation: Product-Market-Fit, Business Model, Revenue engine:
3. Customer creation: Once you've built the initial engine and got traction with PMF, you need to put the foot on the gas, how can you scale up etc. (You are not here yet)
4. Company building: scale operations & organization
Good books to read on the early stages of bringing product to market:
1) Four Steps to an Epiphany
2) Lean startup
3) Traction
19 ways to acquire your first customers:
1. Targeting blogs
2. Publicity
3.Unconventional PR
4. Search engine marketing
5. Social add and display
6. Offline ads
7. SEO
8. Content marketing
9. Email marketing
10. Viral marketing
11. Engineering as marketing
12. Business development
13. Sales
14. Affiliate programs
15. Existing platforms
16. Trade shows
17. Offline events
18. Speaking engagements
19. Community building
I also have a newsletter/blog that talks about the $0-$10M stage for entrepreneurs at www.alfie-marsh.com feel free to check it out (there's a link to my online knowledge base with all the books mentioned above and notes made on them etc)
Hope its helpful!
💜
Lunch! Hopefully you did some background work to collect early adopters to share your MVP with.
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I am reading with another state of consciousness (a bits weed), I read and try to understand their different points of view and perceptions about what they should do and each one has a very different opinion. Do I see cases like the one I explained by @griseldugarte de Vidiwise and I ask myself so relax? Do you have a lot of cash in order to be able to withstand what market you buy? I started with 200usd this time, I convinced a Devs remotely for a percentage of the sales + those dollars. I am self-made, without the financial spread that a few of our mini jobs and now starts to do again and my goal is to close the deal with what I have, I have no money in my money haha. www.kulko.app (beta)
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One thing make me upset is that I don't know where to find early adopters.
I want to find them to get feedback and help us improve the product. I tried reddit, slack, twitter, it works bad.
And I think our product is not ready for PH now, so I really don't know what to do.
PS: our product can do zoom audio transcript www.airgram.io
Setup a few landing pages for different use cases. Spend a test amount of marketing budget on each landing page. If the maths works out, great, if not, move on.
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@sam_tilston Simple, but effective strategy for sure :)
Hey @thisissubhendu, at www.markopolo.ai , we're just done with our MVP, I can totally relate with your query, what we've done before completing our MVP, we launched our Alpha version using Google doc and notion calendar, gave it to 5 users whom we mostly reached out from our peer connections, took their reviews about the user flow and imitated that to our MVP, now we're slowly A/B testing on new user demographics, noting down their responses, trying to fast reflect those in our product. Finally we're planning to launch in Product Hunt this month, with that we're expecting to get as much reviews as possible to scale the product in the right way, Hope this helped, best of luck to your endeavor! :D
Thanks!
The first thing I did was share it to friends - specifically asking can you use this for a week. This ironed out bugs or common questions and most used it for this period but then stopped as they are not the target users.
Since then I have started just speaking to people. On Reddit, on Facebook, on forums.
In the early days those conversations are super powerful and the only thing I'm optimising for. There is no strategy. Just speak to as many people as you can.
Before launching our MVP Achee, we had created a plan and identified where we can find potential users of our product.
We identified groups, forums, blogs and friends that we can share our product with to get the first set of feedback.
But even with that preparation, right now I still get that feeling of "what next?".
Though it also helps that we already have over 1,000 people on our email waiting list.
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