We are launching today! A lowkey social app for quiet grinders.

Hey everyone 👋

I'm Seo, and I've been working on Lumberjack — a social journaling app for documenting the boring, consistent stuff that doesn't feel Instagram-worthy.

The backstory: I wanted a way to stay connected with friends who live far away. We're not big Instagram posters, and as guys, we don't really text much. So I built this.

Started with ~20 friends. Most stopped after a few posts, but a handful kept going for months—documenting workouts, practice sessions, daily grind. That's when I realized: it's not just me who want a space for the messy middle, not just the highlights.

What makes it different:

• AI reactions from 23rd century citizens (there's a little cheesy storyline) that actually watches your video (uses multimodal LLM)

• Weekly AI summaries

• No comments or DMs, so that you don't need to worry about being judged. Just likes and anonymous "raise a hand" messages that reveals the sender when you reply with another upload.

• A UI that encourages consistent documentation and looks good when you look back.

Launching soon. Would love any feedback — especially if you've ever felt like your daily progress is not instagram-worthy.