What activities to do after the PH launch?
Yesterday, we discussed how many times it is beneficial to launch on this platform.
With each launch, there is a benefit of "exposing yourself".
How you can make yourself visible after the launch is another crucial topic, because it can create a "buzz".
These are activities that I believe would help highlight the previous launch and maintain its momentum:
I usually spotted personalised DMs to supporters.
Some people released PR (when the launch was successful) – but they also tied it with next steps to announce something – probably was a part of the strategy.
Social media posts.
Announcing in the newsletter.
Reflecting the campaign in PH forums (learnings, tips & hacks, what worked – approach).
Showing in podcasts and talking about the experience (just one part of the interview – the interview was more complex).
Following up with the launch on other platforms and highlighting the previous success on Product Hunt.
Basically, with each event, you’re creating content and keeping the conversation around the occasion alive for a longer period of time.
P.S. It’s a good idea to post Product Hunt-related topics in the p/producthunt forum so they appear under the right category.
Do you have any other suitable activities on mind?



Replies
Creatium
Thanks, Nika! I've been quietly following your insights on PH and LinkedIn, since we are launching in a couple of weeks and are in the final stages of finalising our assets. This is super helpful to add and integrate into our plan!
minimalist phone: creating folders
@anisha_agarwalla What product are you gonna launch? :)
Creatium
@busmark_w_nika we're launching an AI-powered interactive tool that lets you create learning experiences in minutes! :) No more boring PDFs, slide decks, or lectures!
minimalist phone: creating folders
@anisha_agarwalla Sounds interesting, then lemme know on LI :)
Creatium
@busmark_w_nika Just sent you a message! :)
Triforce Todos
100% agree about tying PR with next steps. It feels more intentional and keeps people curious.
minimalist phone: creating folders
@abod_rehman yeah, but I would recommend speaking about milestones and learnings in general, not solely about the Product Hunt successful launch, because every day one product becomes a product of the day :D
@busmark_w_nika Super useful as always I already made a note of these points as I am launching on 28th Sep on PH.
minimalist phone: creating folders
@manu_goel2 I have my fingers crossed for you! 🤞