We tested Reddit SEO impact by checking AI answers before and after and here's what changed

Most brands don't appear in ChatGPT answers for their own category, even when they rank #1 on Google.

We ran controlled AI visibility audits across client accounts: same prompts, same platforms (ChatGPT, Perplexity, Gemini), before and after structured Reddit participation.

Finding: fewer than 30% of brands appear in AI answers for their own category on the first test. After 4–6 weeks of credible Reddit engagement, that changes , and it shows up in branded search volume, not referral traffic.

Full before-and-after workflow and measurement framework here: https://seeklab.io/blog/you-can-test-reddit-seo-impact-by-checking-ai-answers/