How do we convey information about verification? 🤔

Hi, I’m Jeppe, founder of InReality!

I spent about 7 years researching misinformation and trying to distinguish fake content from real, including building AI detectors. But with the rise of deepfakes and generative AI, I doubt that looking for fakes is ever really going to solve the problem 😬

So we’re focusing on the alternative: proving when content is REAL.

But that raises another problem: how do you communicate that proof in a way people can understand and trust? 🤔

- Metadata can reveal personal information, and ordinary metadata can also be altered or fabricated.

- A verification icon is easy to understand, but the icon itself can be copied.

- Letting people check the verification themselves sounds promising, but the underlying technology can be complicated.

If you came across a verified photo online, what would you need to see before you trusted that verification? 📷

For context, we’re building a system for capturing, editing, sharing and verifying real content, and we’re preparing our Product Hunt launch. I’d love your feedback on how we explain it:

https://www.producthunt.com/products/inreality