ASO (App Store optimization) is it just about keywords or proper placement? 🤔

App Store Optimization (ASO) is crucial for an app's success. Many people believe that simply using the right keywords is enough, but that's not the whole story of success.

Keywords play a significant role in app visibility, as they help users discover your app. However, proper keyword placement is even more important. You need to use keywords in the app title, subtitle, promotional text, and description in a way that sounds natural and meaningful.

Beyond that, the app icon, screenshots, and ratings also play a huge role in attracting users. So, for a successful App Store Optimization (ASO

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Strategy, you have to focus on both keyword research and on-page placement.