Sam Awad

Have you ever reread a message 5 times before sending?

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I've noticed something about modern work:

We spend a surprising amount of time rewriting Slack / Teams messages and emails, not because the content is wrong, but because the tone might land badly.

Before you hit send you start questioning: Do you optimize for clarity, warmth, authority… or speed?

Curious how others think about tone in written communication.

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