You don't have to think of a new IDEA to build a product.

Innovation can lie in finding new meaning in the old, rather than creating anew.

So true! Sometimes the key to building a great product is looking at existing ideas or solutions with fresh eyes and finding new ways to combine or improve them, not coming up with something 100% original. Innovation can definitely come from iterating and reimagining the familiar rather than always trying to invent something brand new from scratch.