Wafrow. Landing pages on steroids - AI powered copywriting and A/B testing in 6 languages
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Small firms operating in multiple languages struggle to write great copy in all languages. Wafrow is an AI copywriter + AB testing tool fluent in english, Deutsch, العربية, français, español and Nederlands.
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Hey folks
In the last few weeks, I've talked to heads of marketing in ~30 firms across europe and middle east. One common challenge that people highlighted was that creating contextual campaigns in all their markets and languages (German, French, Spanish, Dutch, Arabic) takes a lot of time and this makes it hard to do moment marketing.
There is often a 30-40% difference in conversion rates across markets depending on how rigorously a team can AB test creatives. Some of it is also scale driven. If Germany is smaller than France for a firm, there isn't enough traffic allowing rapid iteration.
For our v1, we're using this insight to run Bayesian AB tests with AI copywriting on landing pages. In the future, we can use the same copywriting experience to other marketing channels.
I've added a 10% discount for product hunt users with the code "HUNT" for you to try. Please let me know what you think.
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