DTrends features insider consumer trends to help health & fitness companies leverage the “new normal”. Intended to go beyond what people read elsewhere, we’ll periodically send out niche trends to DTrends subscribers, while expanding into other verticals.
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Maker
Hi everyone! I’m Cecilia Larrosa and I’m Brand & Account Executive at December Labs.
We specialize in tailor-made mHealth, wearable and web applications for fitness and healthcare. Given our expertise in this field, we want to share our insider findings through this initiative and help health and fitness startups thrive during these uncertain times, especially with what the “new normal” will bring us.
If you have any questions, please contact me and do let us know how this tool can be most useful to you.
Hope everyone is safe!
@cristina_sturza Thanks for sending over your product, that's an interesting comparison! We're evidently not the only product showing "new normal" trends but I'd say our approach is more custom, curated, and value-oriented for specific industries (for this Beta version, more industries coming soon). The way we see it, anyone can look up terms on google trends, the Adwords planner, or similar (and we're not trying to be such a platform), but knowing what to search for and how to leverage those terms, is the value we aim to provide. That's why I actually see our less-is-more-approach as niche but more in-depth.