Master Expert: All the business skills you need to succeed in tech

Hi! I'm Grant, and I'm the publisher of a new business book for technical people, Master Expert: how to use Expertship to achieve peak performance, seniority and influence in a technical role. Or to put another way, it's a bumper guide to learn all the business skill you need to succeed in tech. WHY DO I NEED THIS BOOK? BECAUSE IT BALANCES THE SCALES If you're an individual contributor, it's easy to feel ripped off. From their first day on the job, non-technical managers get a LOT of support that individual contributors and makers don't. A proper career ladder. Appraisals, Mentoring. Networking. Capability frameworks. Support, connections - they're trained to deal with whatever business problems come along. Technical people don't get that support. You need strong business skills to succeed as a senior dev or data scientist or engineer, and you shouldn't have to struggle to work it as you go along. That's not easy (or fair). WHAT'S IN THE BOOK Master Expert is a dip-in, dip-out manual for ICs, and heads of IC teams, that explains: 💡 How to pitch your ideas to make sense commercially 🤝 How to map and prioritise stakeholders - and re-establish broken relationships 👩🏽‍🏫 How to coach and delegate 💬 How to manage upward, talk to executives, and convince customers 🔋 How to manage your energy, workload and priorities 🤔 How to get better at presenting and intelligence gathering WHO WROTE MASTER EXPERT? For nearly a decade, the authors Alistair Gordon and Dominic Johnson have been coaching individual contributors right across the spectrum - developers, data scientists, economists, medical researchers, engineers, scientists, surgeons, lawyers... Master Expert distils their coaching into 50 chapters of tools, checklists, models and ideas to adapt to your day-to-day work. BUY ON AMAZON https://www.amazon.com/Master-Ex... WANT TO READ WHAT'S INSIDE? Download a free chapter on "how to influence". No email required. https://go.expertunity.global/pr... HAVE QUESTIONS? Ask away. And thank you @5harath for hunting the book. It's very much appreciated.