Hey everyone, Super excited to present ShedLight to you! As everyone knows, social media marketing is here to stay and it's become an integral part of any companies marketing strategy. However, the whole space is still a little opaque. As a brand or agency wanting to work with influencers, how do you know who’s good to work with? Will you get a return on your investment? Were they pleasant to work with? Did they communicate well? Did they keep to their word? How was the quality of their work? All of these questions cannot be answered by simply looking at an influencers profile. We’re all guilty of looking at metrics like numbers of followers, numbers of likes, number of comments etc. and think these are the key indicators for a successful social media marketing relationship, but unfortunately it’s not that simple. It’s SO hard to know who’s effective at converting their audience into becoming your customer. A lot of the time when you commit to working with an influencer, it’s complete guess work, you’re taking a punt in the hope that the relationship goes smoothly and ultimately you get a return on investment. But, what if there was a way to understand the nuanced details before you committed to working with an influencer? What if there was a way to shed light on past experiences brands have had with influencers? What if there was a way for you to share your experiences with others? Well, this is why we built ShedLight. ShedLight is the world’s first reviews platform dedicated to giving brands a voice and untangling the complicated world of influencer marketing. We hope to shed light on those influencers who are awesome to work with, and hope to give you the heads up on those who maybe aren’t. No more guess work, no more agents telling you how great their talent is, no more relying on vanity metrics like numbers of followers; Hear first hand from real brands and real people that have worked with them in the past. You maybe thinking, well this is just a witch hunt for influencers. Absolutely not, this is as much about celebrating the incredible influencers out there and shouting about them from the roof tops, than it is about trying to oust them. We ensure every review abides by our guidelines and most importantly is a fair and true representation of affairs. We’re so excited to be bringing ShedLight to the world and we hope this gives you a voice and helps you to make more informed decisions when planning your next social media marketing campaign.

ShedLight

The influencer review platform.

The influencer review platform.