smartPress: Turn print publications into interactive digital experiences

MIGRATION IS A BIG PART OF smartPress We don't expect publishers to throw away the systems and publications they've already built. If you're already producing: • Print editions • PDFs • InDesign publications • Digital editions • Existing online publications smartPress is designed to give you a path to migrate those publications into a richer digital experience. The original publication can remain the foundation. Then smartPress can add: • Interactive images • Galleries • Video • Audio / voice • Interactive content • Digital advertisements • Responsive layouts • Web / PWA • Native mobile app experiences • Reader personalisation We're also exploring the bridge between physical and digital publishing through QR/barcode experiences. A reader could scan a code from a physical newspaper or magazine and immediately open the corresponding smartPress issue, page or digital content. So the journey isn't: PRINT → STOP or PDF → GENERIC WEBSITE It's: PRINT / EXISTING DIGITAL EDITION ↓ SMARTPRESS ↓ PRESERVED PUBLICATION + DIGITAL ENRICHMENT ↓ WEB / PWA / MOBILE APP / VOICE