Launched this week
Superdraft
Automatically identify opportunities to email your customers
55 followers
Automatically identify opportunities to email your customers
55 followers
Good email opportunities slip by when you’re busy running a business. Superdraft spots them and turns them into on-brand drafts with copy, images, and layout. Edit, export HTML, and send through your existing email platform.
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Hey Product Hunt 👋
I’m Dakoda, the founder of Superdraft, and I’m excited to finally share what I’ve spent the past year building.
I hated making emails. So I built Superdraft.
Email matters. But getting from “we should send something” to something you’re excited to send takes a lot: an idea, an angle, the words, and the visuals. By the time you’ve pulled it all together, it’s taken way more of your day than you wanted. And when you’re also running a business, that email easily becomes tomorrow’s problem.
That frustration is why I built Superdraft. I wanted figuring out what to send to feel exciting and creative, without feeling drained before I’d even started.
Superdraft learns your brand and helps you:
Find campaign ideas in product updates, restocks, events, and trends
Turn those ideas into designed drafts with copy, images, products, and layout
Edit, make it yours, and export HTML to your usual email platform
Manage multiple brands in one account
What excites me most is giving founders and marketers a starting point they actually want to work on. There are so many good ideas that never become emails because getting them out the door feels like another project.
It’s in early public beta, and I’d love for you to take a look and tell me what works, what’s missing, and what would make this useful for your brand.
Thanks for checking it out. I’m really happy to finally have it out in the world! ❤️
Testing this out - sounds amazing. I'm curious to see how it works with a SaaS product. I can definitely see the use for ecommerce, and for local service businesses as well.
@justdan Thanks Dan! Appreciate you giving it a try. Would love to hear how it works for you and what could be better!
@northdakoda It's pretty interesting - for me, just using the free trial at this point - I was most interested in what the signals were BEHIND the drafts, and figuring out how relevant they could become. Can the type of signals be curated through thumbs up/down or some other method over time to hone in on a "type" of content, i.e., a certain angle or opinion?
I saw this - suppressing and adding sources. The Twitter source allowed for specific users, which might also be useful for news sources (specific reporters).
Spotting campaign ideas in restocks and product updates is the part I find most useful here, since that is usually the step teams skip. When Superdraft suggests an idea, does it show which update or trend it came from, so the team can check the reasoning before they use the draft? Congrats on the launch, Dakoda :)
@neerajnathany Thanks Neeraj! Yes, you can see the update or trend behind each idea and check the reasoning before using the draft. Appreciate you taking a look!
@northdakoda That's great to hear, Dakoda! Being able to check which update or trend an idea came from before using the draft makes it much easier for a team to trust the suggestion. Hope the rest of launch day goes really well :)
Really like that Superdraft spots the moments worth emailing about on its own, instead of leaving me to stare at a blank campaign list.
@karimbenkeroum Thanks Kareem. That’s exactly the frustration that got me building this. Glad it resonated!
The HTML export is a good call, especially for people already running several brands in one email platform. They can try a different way of putting a campaign together without moving the sending setup too.
@oleksii_sekundant 💯! You keep your existing sending setup. Superdraft just makes getting the campaign ready easier.