Alheri Murya

I keep going back and forth on this for our website.

A real screenshot shows the product as it is. And it's a good product, so I want to show it. But there's a lot of information on the screen, and a website visitor gives you about two seconds to convince them to stay.

I tested 10 prompts like "best tool for X" in ChatGPT, Perplexity and Gemini. Our product came up in 2 of 30 answers, and a competitor with less traffic showed up in 14.

Curious how others approach this:

• Do you track AI mentions at all, or is it too early to matter?

• Has anything you changed (docs, reviews, comparison pages) actually moved the needle?

• Is "AI search visibility" a real channel yet, or mostly hype?

Been thinking about this a lot lately. Every time we ship something, there's a brief debate internally: do we actually write it up somewhere, or just let it live in the product and assume people will stumble onto it eventually?

Do you think every product needs a visible changelog even a tiny one? Or does that only matter once you have enough users actively asking "wait, when did this change?"

Should it live on a dedicated page? Get emailed out? Posted somewhere like Twitter or here on launch updates? Or is in app notification enough and anything beyond that is just noise nobody reads?

In our case, we've started treating the changelog almost like a mini product in itself, short, honest, sometimes even admitting what we broke along the way. It's surprisingly built more trust than most of our actual feature announcements.