Alice Esposito

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#hospitality #tourism #hôtellerie #management

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Gone streaking
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Stop asking your customers which features they want you to build next.

During our days we would send surveys asking our users what new tools they wanted us to add to the platform. We ended up building a reporting dashboard because a dozen vocal customers requested it.

After spending three weeks developing the dashboard only two of those customers actually used it more than once. We learned the way that customers are excellent at identifying their frustrations but terrible, at designing software solutions.

We changed our feedback process to focus entirely on their workflow instead of feature wishlists. Now we only ask them to describe the tedious part of their week or the task that takes them the longest to finish.

This subtle shift gave us a deeper understanding of their underlying problems. We recently built an automated export function based on workflow feedback and it immediately became our most popular feature of the year.

We’re Product of The Day! (Almost)!!!

ReSO AI is at #1 right now and we re barely a few hours away from Product Of The Day!

ReSO is a generative engine optimization platform that helps brands show up in AI search results. It s built for founders, CMOs, and growth teams who want to turn buyer intent in ChatGPT, Perplexity, and Google AIO into visibility, citations, and traffic.

If you believe LLMs are reshaping search behaviour in real-time, please support us on Product Hunt. We absolutely value your honest feedback on what works, what feels unclear, and you d like to see next.

Updating blog posts brings traffic faster than writing brand new ones.

My content team used to publish two articles each week. We spent a lot of time researching topics but search traffic barely moved.

Writing content takes weeks to rank and requires building fresh authority from scratch. Meanwhile dozens of posts sat on page two of search results and received zero clicks.

We stopped writing articles for a whole month to focus only on our existing library. We updated statistics added better images and expanded thin sections in past posts.

Search engines already trust URLs so giving them fresh content pushes them up the ranks much quicker. A post that moves from position eleven to position four brings hundreds of visitors overnight.

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