I don t mean this in a disrespectful way or anything like that, but throughout my life, I ve come across (and I m sure you have too) several products whose actual usefulness wasn t exactly impressive, but their creators still made a huge amount of money.
For me, for example, it was:
Fidget spinners (2017). At the peak, the global market was estimated at hundreds of millions to over $1 billion.
Metaverse land (2021) valuation could be for tens or even hundreds of thousands of dollars each, with the overall market reaching hundreds of millions during the peak hype cycle. I bought one too. :D (actually was scammed).
Pet Rock (1975) the creator became a millionaire within a few months.
The more visible I become on platforms, the more opportunities I receive (not just sponsored ones).
Quite often, people reach out saying they re looking for a marketing co-founder.
And practically every month, there s someone with another revolutionary idea, the next big thing, a multimillion or multibillion-dollar business but then you never hear about them again.