Daniel

When you're bootstrapping multiple products, there's this physical feeling that shows up and nobody ever talks about it. Your stomach is somehow empty and full at the same time. This knot that just sits there while you're trying to figure out which project needs you most.

I run Sparkum, Biteme, and LifeLines all under Onyx Labs. No investors. Every dollar is ours. Some days that's exciting. Other days it's just heavy.

A few things that actually help me:

Get specific. The "everything is overwhelming" feeling is almost never true. It's usually one or two things hiding behind everything else. Name them. The rest gets lighter.

We spent months researching social media tools before building Sparkum, and the same complaints kept coming up over and over.

For us it was three things: getting charged per user (we bootstrap and every dollar matters), no real way to manage multiple brands without separate accounts, and pricing that punishes you for scaling.

But we know there's more we haven't thought of yet.

So genuinely curious: what's the ONE feature you wish your current social media management tool had? Could be something small that annoys you daily, or something big that would completely change how you work.