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I m Nikola, a bootstrapped builder who s tried launching a handful of products with @whoisrade during our 6-products-in-12-months challenge last year. Rade s been in the B2B startup world for 20 years. We thought that experience would make B2C SaaS product growth a sure thing. It didn t.
Our first step into B2C was @Olovka, a $9.95/mo writing tool for students and researchers. We were excited, did a spiffy Product Hunt launch, wrote blog posts, posted on socials but after the initial buzz, growth dropped off hard.
