There is no works-every-time formula for marketing. But there are principles that underlie great marketing.

In this 90-minute video workshop, I’ll teach you those principles. And then I’ll show how you can use them to create your own tactics and strategies.

I read every essay Paul Graham has published.

Here's a free 49-page summary.

A concise ebook made for creators who want to get lucky on the internet.

Explains
- Why luck is essential
- Why luck can be influenced
- What luck is, really
- Strategies for getting lucky (Marathoner, Sprinter, Blacksmith)