Valeria Palma

Valeria Palma

Product Designer
#102484853 followers3 following
☀️ 2 day streak
>10,000All time
9 KP

About

"I am UX designer with a great interest in humans behaviours and psychology. I'm able to develop strategic and intentional design solutions for a product and its user through user research, usability testing and knowledge of best practices. Through research, I’m able to design intuitive information architecture schemas, user flows, and wireframes."

Badges

Gone streaking
Gone streaking

Forums

•

15h ago

Do you raise prices before or after you have a clear sense of your churn rate?

I've been putting off a price increase because I keep telling myself I need more data first. "I should wait until I know my churn rate." "I should wait until I have a cohort that's been on the product for six months."

But the waiting has now lasted longer than I'd like to admit. I'm worried I'm using "need more data" as a cover for just being scared to ask for more money.
For those who've navigated this: did you raise prices early and adjust later, or wait until you felt you had solid retention numbers? And if you raised early, what actually happened?

The common thread in all of these is that they're specific, grounded in a real experience, and end with a question that gives people something concrete to react to. A stated frustration or gap works better than a broad "what do you think?" because it gives people a clear edge to grab onto

View more