Honestly, it feels like most SaaS teams are just going through the motions with testimonials.

We all collect them, paste a few on the homepage, add some stars and expect conversions to magically happen. But in reality? Nothing really changes.

Most testimonials are vague, generic, and honestly forgettable.
Great product. Loved it. Highly recommend.

These don t build trust, don t answer objections, and definitely don t push someone to sign up.