Paul McCarron

I will go first.

Here are five trends that I think are overrated, based on watching hundreds of startups build, scale, and sometimes fail.

1. AI replacing all customer support.

The hype says AI agents will handle 90% of tickets. The reality is different.

I'll go first.

Someone told me: "Just be consistent. Post every day. The algorithm rewards consistency."

So I did.

For six months, I posted every single day. Sometimes at 7am. Sometimes at 10pm. Weekends included. I wrote about our product, our features, our roadmap. I followed all the "best practices" hook in the first line, three takeaways, call to action at the end.