Swati Paliwal

About

Marketer and GTM operator with deep experience across digital growth, content, and emerging search systems. I am the founder of ReSO, a Generative Engine Optimization platform of AI agents that help brands improve visibility across AI search and grow revenue via LLM-driven discovery. I have worked with high-scale consumer and media brands like Disney+, MX Player and consulted many SaaS & tech startups on building scalable inbound GTM systems. I am building ReSO purely focused on helping founders with lean marketing teams decode LLM optimisation & get AI systems /LLMs interpret, rank, and reference their brands.

Badges

Buddy System
Buddy System
Pixel perfection 💎
Pixel perfection 💎
Bright Idea 💡
Bright Idea 💡
Gemologist
Gemologist
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Maker History

  • ReSO AI
    ReSO AIGet discovered & recommended when customers ask AI
    Oct 2026
  • 🎉
    Joined Product HuntMay 15th, 2025

Forums

ReSO AIp/reso•

22h ago

Are clicks still the best way to measure search success?

68% of US Google searches in early 2026 ended without a click. For every 1,000 searches, only 276 clicks reached the open web.

But fewer clicks don't necessarily mean fewer opportunities for brands to get discovered.

ReSO AIp/reso•

5d ago

How much control do brands really have over what AI says about them?

Your website tells one story about your brand. Reviews, comparison articles, industry publications, and community discussions might tell another.

When buyers ask AI for recommendations, these external sources can influence which brands appear and how they're described.

ReSO AIp/reso•

6d ago

Is knowing your AI visibility score enough to improve it?

Imagine discovering that your competitor appears in 40% of relevant AI answers while your brand appears in just 10%.

That's useful information, but it raises a bigger question: why is your competitor being recommended more often, and what can you do about it?

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