I recently saw a marketer with 10k+ followers launch and finish 6th with 348 upvotes. They followed a proper pre-launch and post-launch plan, did everything right, and still the outcome felt unpredictable.
Now I m launching @Curatora next week.
I m not a marketer. I have a little over 1k followers. Of course, asking for support helps. But I also keep hearing that a large part of the Product Hunt community shows up mainly for their own launch, then goes quiet until the next one.
That makes me wonder: how much of success here is strategy, and how much is timing and network effect?
I've built my product around traditional SaaS pricing (monthly tiers), but I m starting to wonder if that model is getting outdated, especially with more AI-powered and compute-heavy tools entering the market. That shift requires real architectural changes, instrumentation, metering, billing logic, and UI changes, not just pricing tweaks. It s something I m starting to seriously think about for my own product.
In particular, AI usage has real COGs (every prompt costs money), and I m seeing more platforms experimenting with usage-based models, or hybrids like SaaS base + usage + overage.
For those of you building AI or compute-intensive tools:
