Zach Senft

Hello product hunt family, how did you first go about your marketing and acquiring customers for your B2C SaaS? So far I've been trying the expected suspects - TikTok, Instagram, Facebook, Youtube, App Store Ads and have some traction but I feel like I'm not doing this optimally.
So my question is, what did YOU do that worked for your startup to go from 10 - 100 customers? I'm currently starting testing of ~3-5 second UGC hooks, followed by a 15 second product demo. Lots of threads on reddit talk about volume with this format and someday one hits. Is that a common theme you've seen, or experienced with your own product?

I'm building a simple iOS & GooglePlay app that helps Christians make time for daily devotional reading. Accompanied with reflection, prayer, discussion, streaks, etc. The gist is you're not too busy to make 5 minutes for something you care about, and this app helps block distractions and make it easy to spend time this way, if you want to.

I've gained a lot of knowledge from this community and want to share what has "slightly" moved the needle for me. This is the first product i've made that people I don't know have actually hit the pay button for. And like I said, I know this is not huge, or that impressive, but it's a big milestone for me because if you told me a month ago that I'd be making more than $0 I'd be thrilled. A long way to go, but here's what genuinely helped me get here.