About
I spend most of my time in the messy middle between zero to one and one to N, where PMF emerges, GTM gets noisy, and founders risk becoming operators. Worked with teams like nsave (YC S22, Sequoia, $18M Series A), Rella, and DadderUp, helping turn product into growth assets that support adoption, conversion and scale. I care about the layer beneath the metrics too. Yes, I love talking about LTV/CAC, churn, activation and distribution loops, but I’m equally obsessed with the human side of building, founder psychology, user behavior, story, trust. Always down to talk shop.