... potential users to engage with my stuff. I took a coffee sip, ate my peanut butter and started watching the video. I need to admit...the things that guy said, and the examples he gave got me HOOKED. Now STOP. If you still reading, the techniques from the guy really work ;) I just used it above to describe you how it happened. (It did happen like this). Without further ado, here is the insights I got from the guy when ... ... social media, where we have just a few moments to grab attention to provide value, sharing something in complex way, might lead to the opposite outcome. No? Comment from Tasos V(@cryptosymposium): @busmark_w_nika  yeah true. The hook