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ZUCK V MUSK

It’s the day before Friday. Threads by Meta has entered the chat (everywhere except the EU). Are you an early adopter of Zuck’s Twitter rival? Let’s talk about it.

Today’s Digest at a glance:

PRODUCT HIGHLIGHT

People trust people

Remember when TikTok users caused a global Vaseline shortage? …No?

The year is 2022. TikTok usage is peaking. Trends are coming in hot. We’ve just discovered “slugging.” It’s a bedtime practice that involves covering your face and neck in Vaseline — a gelatinous oil-sludge byproduct — in the hopes of waking up looking like a newborn baby. But, in our enthusiasm, we made a rookie mistake.

We underestimated the algorithm. It wasn’t long before shelves around the world were empty. Not a jar of Vaseline for miles. And that, kids, is what is known today as The Great Vaseline Shortage of 2022. The moral of the story?

Social proof sells. “93% of marketers agree that consumers trust content created by customers more than content created by brands.”

People trust people. It’s why going viral on TikTok has become the holy grail of marketing, and it’s why Idukki has created a UGC aggregation tool to more effectively collect, moderate and display social proof across your marketing channels.

UCG, made easy. “We’re on a mission to improve brand engagement and increase conversions for online-first businesses through the power of social proof,” says maker Sahil A Mittal. So, while you await your 15 minutes of fame on TikTok, why not give Idukki a try and let the team know what you think?

How To

AI interior design: 11 top tools to try and how to explore the trend

AI interior design has been significantly growing in popularity. According to data, the search term has seen over 243% growth in the first half of 2023, with many new tools emerging in the space.

CAT NIPS
  • VEED AI Avatars creates videos with photorealistic AI avatars.
  • plugin surf provides a directory and newsletter on GPT plugins.
  • Lingoedit translates, edits, and enhances content.
  • TakeTurns helps two parties collaborate on files and documents.
MAKER’S CORNER
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Our ultra-fast Daily: Three takes on new products. Yesterday’s top ten launches. That’s it.