Aha 2.0 - AI employee that runs influencer marketing from start to end
Built for AI companies.
Aha handles matching, outreach, negotiation, contracts, content review, follow-ups, and performance tracking. All you do is review and approve, just like a boss.
Shaped by real campaigns with 300+ global brands, Aha 2.0 delivers a safer, more reliable way to work with influencers.
Replies
Really liked the idea! I’ve noted your project, and we’ll get in touch after launching our startup (we’re finishing the development now). Meanwhile, I have a question: do you have famous travelers in your database? We specifically need travel bloggers.
Aha
@mykyta_semenov_ Wow, congratulations in advance, wishing you a smooth and successful launch!
We collect public creator data across major platforms and filter out low-value or non-contactable accounts. After this vetting process, our high-quality creator pool includes more than 5M influencers. As long as you’re a software product, you’ll be able to find the right creators to collaborate with on Aha.
Really looking forward to working with you once your product goes live!
As one of the 5 million "influencers" in the Aha database, I have been getting so many emails from the platform. At first I dismissed them as just another low-quality influencer pitch that comes into my inbox. But after getting a few of them that have the same format, I looked into the domains being used. I was more than a little put off by discovering that these are AI-written emails, not actual people, yet use names and titles that imply they are real people, such as "Francis, Creator Relations | Aha". The emails also come from a wide variety of domain names, which is another red flag.
"My name is Naomi, and I'm reaching out from Aha..." (naomi@accountforcely.co)
"Hope everything's going well! I'm Ellie from Aha Creator, an influencer agency..." (ellie@funnelreachly.co)
"My name is Sharon, and I'm reaching out via Aha Creator..." (sharon@closeimpactapp.co)
"My name is Alina, and I'm reaching out via Aha Creator..." (alina@closingdrively.co)
"My name is Hope, from Aha, an influencer agency..." (hope@dealgenix.co)
The emails all contain a sentence like "All messages come from verified Aha (formerly Head AI) domains, ensuring authenticity". However there is nothing that actually allows me to verify this. The domains in the email all redirect to aha.inc, but anyone can register a domain and redirect it to aha.inc. There needs to be a link from aha.inc back to the many domains in use, otherwise these emails just look like another random scammer impersonating an agency. One of the biggest problems on the influencer side of this picture is avoiding getting scammed. It's an incredibly common pattern to get influencers into a discussion about a brand deal only to find out that it was just a random scammer impersonating the brand, ultimately trying to get them to install malware that takes over their account.
Anyway, this is just to say that while I'm sure this solves a real problem on the marketing side, it feels incredibly impersonal and offensive to receive this on the influencer side. I'd be curious if you have any plans on how you can address this.
Aha
Hi@aaronpk,
Thank you for taking the time to write such a thoughtful message and for being so honest with us. I’m really sorry that our outreach felt impersonal and even suspicious. That’s on us.
Aha sends collaboration invitations on behalf of different brands and campaigns, which means our messages may come from a variety of email domains. I completely understand how, from a creator’s perspective, this can look like yet another scam.
To address this, we’ve set up a public checker: if you've received an email and want to confirm whether it was legitimately sent via Aha, simply enter the full email address or domain here: https://aha.inc/authorized-sender
Our intention of building Aha is not only to help advertisers, but to help creators monetize more safely so you can focus on creativity. On the creator side, we’re working to make invites verifiable, reduce repeated outreach, clarify deliverables and payment flows, and reward reliable creators while filtering fake or abusive behavior. In short: easier to judge offers, less noise, clearer rules, better protection.
We’re still a startup and far from perfect, so feedback like yours truly means a lot to us and thanks again for your feedback!
Francis
Cofounder, Aha
Love this! Managing influencers from end to end is no small thing.
One question though,
what happens when a situation gets emotional or requires human judgment?
Does Aha have a way to handle those cases differently?
Aha
@hee323
Hah, great question!
In the influencer outreach step, Aha uses intent detection and automated replies. Based on the influencer’s wording and tone, Aha takes different actions. For example:
If an influencer agrees to collaborate, Aha guides them into the platform to complete the acceptance and content delivery process.
If an influencer has questions, Aha pulls from our continuously updated knowledge base of common questions and responds automatically.
When a situation becomes complex or unclear, such as emotional conversations or anything that requires human judgment as you mentioned, Aha flags it and turns it over to our operations team for manual handling.
@kaixin_feng thank u for your answer. I'll give it a try. good luck!
Triforce Todos
How does Aha identify and rank influencers for a campaign?
Aha
@abod_rehman
Happy to explain!
Matching on Aha starts with your campaign setup. You define your product’s selling points, your target audience, the markets you want to reach, the platforms you want influencers from, your budget, and so on. Once everything is set, Aha can begin the matching process.
The matching doesn’t rely on surface tags like “AI” or “tools” . Instead, AI works more like a marketing expert that understands both your product and the influencers.
In the recall stage, it looks at your product category and target audience and pulls a broad group of influencers who align with that profile.
In the coarse-ranking stage, it filters that group based on influencer activity, your target regions, content performance, and whether their behavior looks healthy and trustworthy. This helps ensure the influencers are real, active, and suitable for collaboration.
In the fine-ranking stage, it checks deeper promotional fit, such as audience overlap and content-theme alignment with your product.
The final output is a high-confidence list with matching scores, giving you influencers who truly fit your brand and campaign.
A great tool to manage your influencer campaign!
Aha
@pasha_tseluyko Thanks soooo much, hope you enjoy it.
Aha
@kpyto 🙋
Adjust Page Brightness - Smart Control
i have personally singed from my two accounts but never got any deals 🥲 pls let me know where i am wrong ( btw i signed from X accounts)
Aha
@kshitij_mishra4 Thanks so much for joining us!
Just a quick note: the X/Twitter creator channel is temporarily offline on Aha. We’ve seen too much fake and low-quality data coming through that platform, so we paused it to protect collaboration quality for every brands.
We’re upgrading our anti-fraud and data checks right now. Once the channel is solid, we’ll bring it back — and real deal opportunities will follow.
Appreciate your patience, and thanks again for joining Aha
Wow this looks interesting! I've found it quite challenging to explore influencer marketing for B2B AI products through agencies but more often than not, their database of influencers lean more towards e-commerce / FMCG / B2C.
Aha
@ysabelle_m We’re a B2B AI product as well, and we actually run our own campaigns on Aha.
When it comes to B2B marketing, the key is always finding the right audience. Those creators absolutely exist — they’re just rarely maintained by agencies because agencies tend to focus on broader, high-volume verticals like e-commerce and FMCG.
If you’re exploring influencer marketing for your AI product, feel free to give Aha a try. You might be surprised by how many relevant creators are already on the platform.
AnimeShorts
Aha is an excellent product. I've been using it for a long time, and our company's external KOL collaborations are almost entirely through Aha. It's very reliable.
Aha
@mingji Thanks soooooo much❤️ It means a lot to us. We’ll keep making it better, and hope you’ll enjoy Aha 2.0!
Typeless
Congrats on the launch! 🎉 Love the "approve first" feature — no one wants spam. Really curious about how the influencer matching works!
Aha
@yuki1028 Thanks for your question!
For matching, Aha looks at a mix of signals: audience relevance, content topics, performance patterns, geography, past collaboration quality, and pricing fairness. The goal is to surface creators who not only fit your target users but also deliver reliably.