Bold move by Apple on this one. Move to iOS lets android users transfer their data to their new iPhone. "Apple launched its ‘Move to iOS’ Android app yesterday as part of the iOS 9 launch, which streamlines the process of migrating data and apps from an Android phone to an iPhone. Just hours after launch however, Android users are not taking well to Apple’s first Android app (if you discount Beats Music, which existed before Apple acquired them). The app has accrued over 2700 1-star ratings in the few hours it has been available, with a less-than-spectacular 1.9 star average rating." - 9 to 5 Mac.
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