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Valerie Fenske

What is your North Star metric at the moment?

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We are currently aimed at the script installs - that's when users of Dashly start getting value. What about your products?
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Taylor Margot
We are also pre-launch (www.thekeysapp.com) and it is # waitlist members. But we are possibly shifting it to brand partners, which will be a big part of our launch
Jacin
My product: Check my Presets North Star: Money transferred to creators. My goal in life is to push passion economy. I launch products related to this topic and today I'm launching Creators Calculator
Valerie Fenske
@jacinto_fleta passion economy!!! incredible
Jacin
@valeryfenskaya Thank you Valerie!
Tom Randle
Our product: https://www.geckoboard.com/ Previously we’ve tracked no. new customers who’ve become weekly active, with a few iterations on what we define to be ‘active’. Recently though we’ve gone cold on North Star metrics for many of the reasons listed by Brian Balfour here: https://brianbalfour.com/essays/...
Valerie Fenske
@tommyrandle thanks for sharing this with us. the examples are incredible.
Hussein Yahfoufi
We are pre-launch so right now it's number of signups to our pre-launch list
Valerie Fenske
Mert Aktas
Thanks for starting this @valeryfenskaya! Very inspiring answers. Our product is UserGuiding (https://userguiding.com/). Our current North Star Metric (aka One Metric that Matters) is: "% of free trial users that have embedded our JS code to their website AND educated 20% of their end-users with UserGuiding materials." After 7 iterations, we have decided that this is the perfect activation metric for us because this is directly a leading metric for revenue. PS: I have written a blog post about North Star Metrics! If anyone is interested, here it is: https://userguiding.com/blog/nor...
Valerie Fenske
@mert_aktas lovely! great to see you combined 2 metrics in one :) as long as it's a working model for you, that's an interesting case
Ryan Hoover
This is very contextual question but one word of caution: Optimizing for a singular metric when building something brand new can mislead product decisions and overall strategy. Sometimes simply building something that feels right that a few people love should be the focus vs. optimizing a particular number.
Valerie Fenske
@rrhoover agree with you, and the context is highly important. indeed there are plently of other methodologies to follow :) and "do awesome things that people love" is the coolest one. I guess that also affects the team positively.
Oljam Victor
I am still finding it. But thank you so much for sharing this
varun kumar Yadev
Awsam great Fischer
Dmitry Derbenev
we are pre-launching AI product for a foot-traffic counting https://wavezio.com/ North Star metric: Number of beta subscribers for now Probably it should be the north-star for the most of startups in the very beginning
Valerie Fenske
@dmitry_derbenev the NSM definitely depends on the stage!
Pavel Osadchuk
Revenue, and always be, cause I take 15% of as personal income
Valerie Fenske
@xakpc way to go!
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