How do you follow-up after launch day?
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Engagement stages before and after a product launch are extremely important to skyrocket its reach, so how on earth have you achieved this?
I’m launching soon so I’ve decided to join the conversation and participate in forums, but what comes afterwards? (For example, have you done an AMA? And if so, were users genuinely curious of the process behind your product or idea?)
All thoughts welcome!
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minimalist phone: creating folders
I would incorporate these (it is optional): :)
– Thank you letter (DM) to participants
– sharing your journey (and PH campaign evolution)
– AMA
– reaching out to magazine outlets, PRs, and social media posts
just to name a few :)
Nomadful
@busmark_w_nika Even though optional, those small details can mean huge things to clients and your business! Just curious... how do you reach out to media outlets successfully?
minimalist phone: creating folders
@manuelzarroca Good question – we have a very low response rate when using direct emails, but when we were recommended by some connection, we were luckier.
The best results were achieved during conferences where we met with journalists in person.
Nomadful
@busmark_w_nika Human (and in-person) interactions are key always
minimalist phone: creating folders
@manuelzarroca 💯%