How do you know when it’s time to give up on a startup idea?
by•
You’ve put in the hours.
You shipped the MVP.
You posted on all the platforms.
You got some users. Or maybe not.
And now you’re stuck wondering…
Should I keep going?
Or is this one done?
How do you personally decide when to stop working on an idea?
• Do you look at traction?
• Feedback?
• Motivation?
• Gut feeling?
I’ve had projects that got users but no feedback.
Others got feedback but no users.
And a few where I just lost all interest overnight.
Curious how others approach this moment.
What’s your signal to walk away?
109 views
Replies
minimalist phone: creating folders
IMO, when you tried everything, including extensive marketing efforts aimed at your ICP and potential user calls, but no one is interested, it is a sign that there is no demand at the moment. Usually, when the product is needed, some people try it and buy it.
Personally, I think it is better to:
– bet on more projects at the beginning so you can move on with that one that was the "most successful"
– have a co-founder (or buddy) who helps you to be sustainable with the project (beginnings are difficult), and such support is priceless.
Makers Page
@busmark_w_nika
That’s a solid take.
I’ve had projects where I did outreach, cold DMs, posted in all the right spots, and still got crickets.
Sometimes there really is just no demand, no matter how hard you push.
Also really agree with starting a few small bets and seeing which one gets traction.
Having someone beside you to keep the momentum up is a game changer.
minimalist phone: creating folders
@alex_cloudstar I hope you will achieve something huge with your project :)
DeepTagger
If the required caffeine level is higher than my user count, it might be time 😅
Makers Page
@talshyn 😂 probably
IXORD
I’d also like to add my perspective. I would have shut down a startup if it didn’t bring in more clients, because anything truly useful for people will be used, but marketing is what makes the difference. I’ve seen a few projects that weren’t particularly special (not on PH) and still had quite a lot of clients. The key is to convey the value of your product to the client, and then you can take steps forward from there.
I guess you never really know if it’s the right moment to give up. Sometimes the things you expect to work flop completely, while the unexpected ends up opening new doors. For me, it’s more about staying open to those surprises rather than having a strict rule on when to stop.