What's the best way to scale your startup for the first two years?
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Hey PH community, what do you guys recommend scaling up SAAS based startups for the first two years?
Try getting a seed fund asap or bootstrap until you break even?
I guess it depends significantly on the kind of company you are trying to build. There is no right or wrong answer. Raising capital sets an exit expectation of a certain scale and velocity. Of course there are anomalies in between too. Atlassian if I recall correctly was bootstrapped and significantly profitable for the longest time. They raised capital a few years before going public primarily to prep themselves for the next level of growth.
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@archisman_das one way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do try it out.
https://www.producthunt.com/post...
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Definitely hire a team that is good at what they are doing. This will save your time and effort. And you can use your time to focus on areas that you are good at. If you are not able to understand what your strengths and weakness are
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@kenneth_crocker other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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- Do a lot of research and interviews in your niche;
- Hire a comprehensive team with a product-marketing-based approach;
- Analyze and implement your findings!
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@stefaniya_sparysheva ^ this. Research and finding your niche is a prerequisite to finding product market fit. Product market fit is a prerequisite to scaling. Otherwise you're only path to scaling would be breaking the bank with advertising. At best you'll end up as a flavor of the month and not a sustainable long term business.
@stefaniya_sparysheva my only concern is not to lose time on reseach and interviews and look back thinking oh boy 2 years is gone already lol
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@socialbhat haha 😆 that's just a tiny (though an important one) piece of things to do
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@stefaniya_sparysheva completely agree on this,other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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I just want to start this business, so I can't answer your question
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@bungomedia any business can be started with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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Hard to say for everyone in general, you're the the one running your business and are the expert on it. You have to decide how you feel about doing both of these ways. But a general framework would be to look at the market and see if you build it without raising funds - is it likely that somebody else who is working on a similar thing gets ahead of you or is at the same level (then it would be wise to raise). Because it becomes difficult to get customers if somebody is out there with more validation than you (in terms of investor or customer). Unless obviously, your product is far superior compared to the others.
But I could be entirely wrong if I suggest one thing over the other.
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@abhishek1846 other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
Don't scale up until your users ask more from what you can handle, i.e., more features, faster release, more integrations, etc.
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@huipin_zhang other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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Do things that don't *Scale*
- Talk to your customers and users, spend time in their environments
- Build simple quick and dirty solutions that can give get you quick feedback
- BE FRUGAL AS FUCK!
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Everything else Funding, revenue, margins etc... are just side effects.
@hemanthg4 other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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I think surround yourself with genius talent that already knows your industry so you are not alone in being the genius in the company.
@recruiterpm other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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Find some excellent co founders who are domain experts where you are not, ship fast and early and spend as much time as possible talking to customers/users, look for 1% better in everything you do everyday and stay lean for as long as possible (3 high output high performing founders will out perform a team 5x their size any day of the week).
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@rob_mark other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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@socialbhat content marketing is great but its typically a long play thats unlikely to be a key growth driver in the first two years of scaling (in my experience).
Never hire any senior sales professional till you have boiled down to an ICP or some level of PMF. Founder led sales is the way to go
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@varunvarma91 other way is to scale up is with content marketing, I have been playing around with this long form AI content writer called Juice.ai, which creates long form articles under 30 seconds.
This is my first hunt for PH seek support ❤️ do check out. https://www.producthunt.com/post...
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