You have your MVP ready. Now what's next?

Before launching our MVP Achee, we had created a plan and identified where we can find potential users of our product. We identified groups, forums, blogs and friends that we can share our product with to get the first set of feedback. But even with that preparation, right now I still get that feeling of "what next?". Though it also helps that we already have over 1,000 people on our email waiting list.

From a very pessimistic standpoint, don't lunch yet. Talk to the audience, who have a higher degree of adoption directly. If you have an MVP, there is always the possibility, if you can grow rapidly your better fund competitor will essentially use as a market test of features and they will take the idea for themselves. Talk with early adopters with high impact, listen to their advice carefully, work on incorporating some of their idea (with due diligence of course), then when you are confident enough lunch.

Get it in front of your target audience any way you can. I've found that engaging in the right dedicated communities (Facebook groups, reddit, etc) is time consuming, but ultimately more fruitful than basting the work out on organic social from your biz accounts.

Just launched our MVP Rebatus.com, will start hosting meetups to explain more about @Rebatus, the bottom-less wallet experience!

tl;dr: Make it a Minimum Valuable Product. This means understanding & building what you need to reach product-market fit. Before that happens you might have a functional product but usually you're not solving a big enough problem, or you're not solving it well enough, or you're not getting noticed by those with the problem.

Absolutely customer conversation! The outputs obtained as a result of interviews with potential customers make the product very valuable and user-friendly. Customer meetings were indispensable for us while designing the Hobbycorn. I highly recommend it!

Refine the user avatar and ensure that my messaging and value proposition resonates with them.

Who's your target audience? What are they motivated by? How can you leverage their motivations to attract them to your product. There are SO many what's next here. If you audience is developers, take a peek at this guide I am working on. It's not done yet, but it's coming along and even the TOC should give you a good idea of what to start thinking about. Would love feedback since I am still working through this guide and want to ensure its impactful and helpful. https://www.devocate.com/founder...

Next stop - product validation. Very often what developers think is important (features) - it's not, and the other way around. We build product for a customers after all. Find the fist cohort of beta users and interview them - but try to ask smart questions. You need an honest feedback . a Mom test book is an excellent source of info on that.