Marco Huttunen

Glimt - Find the friction before your users do

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Most UX problems aren’t discovered until after launch. Glimt simulates real user behavior with AI so you can test before that happens. Enter a URL, define a goal, and run personas through your product step by step. Watch how they explore, hesitate, get confused, or drop off, and get clear, actionable insights on what to fix before launch, without recruiting users or waiting for feedback. Run tests in minutes and validate key flows instantly.

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Marco Huttunen
Hey PH 👋 Most user testing aren’t done until after launch. User interviews take time. Heatmaps show what happened, not why. And most teams are still guessing where users struggle. I built Glimt while my team was preparing for user tests and realizing how slow and heavy the process was every time we needed feedback. So I wanted a faster way. Glimt runs AI-powered user tests on your product in minutes. You give it: a URL a goal (e.g. "find pricing and sign up") a persona …and watch AI users navigate your product step by step, like real users. They explore your UI, hesitate, get confused, miss key actions, and either drop off or succeed. Each persona behaves differently, from impatient first-time visitors to careful, trust-sensitive buyers. What you get: Step-by-step timelines with "think-aloud" reasoning Clear signals of friction and drop-offs UX scoring (clarity, trust, efficiency) Actionable recommendations on what to fix No recruiting. No scheduling. No waiting. Would love honest feedback, what would make this something you’d rely on before every launch?